AYATA
AYATA is a French destination wedding photography duo known for their cinematic compositions, natural elegance and personalised artistic direction. AYATA offers a bespoke photography experience that feels effortless, intimate and deeply considered. Their work is guided by a devotion to aesthetics, a meticulous eye for detail and a genuine connection to the people they photograph - resulting in photographs that are as enduring as the emotions they preserve.
PROJECT SCOPE
Tasked with elevating their brand to meet the standards of the high-end wedding market, this project centred around articulating a visual language that reflects both their technical excellence and their intuitive, client-first approach.
The scope included a full visual identity system built around a rich, heritage-inspired palette, a sculptural logomark, and a sophisticated type hierarchy. The creative direction draws from architectural precision, sculptural form, and high fashion sensibilities, establishing a mood that is both modern and timeless.
The visual language combines elegant typography and clean architectural lines with organic curves, while the imagery weaves together high-end fashion details. The inclusion of modernist furniture and sculptural pieces adds an artistic dimension.
The presence of luxury signifiers and couture fashion elements, positions this aesthetic firmly in the high-end market, making it particularly suitable for Ayata to communicate both heritage and contemporary relevance through the new visual identity.
This project served as a blueprint for AYATA to confidently step into a higher tier of the market, attracting discerning, design-led clients while remaining deeply personal in its delivery.
"The most talented and creative brand designer we could have ever dreamed of. We searched far & wide, but the moment we found her, she was the one. Her vision and artistic eye brought our brand to life in ways we never imagined. We're endlessly grateful."
CÉLIA AYATA | Co-Founder of AYATA
FOR THE HOSTS THAT UNDERSTAND aesthetics matter, EVEN ON A TUESDAY.
GET IN TOUCH
Thoughtful design begins with thoughtful connection. Whether you're launching a brand, planning a celebration, or simply exploring an idea - I'd love to hear from you. Share a few details in the form, and I'll be in touch soon.