Not just a logo. I create identity systems that hold together under pressure - across platforms, across time. Grounded in concept, rich in detail and unmistakably yours.
In my hands your visual identity is treated as a tactile language - one that captures the essence of your brand not just in form, but in feeling. Through a considered process that blends creative direction, design, and visual intuition, I shape identities that speak with clarity, elegance and confidence.
Whether you're building from the ground up or refining an existing brand, this service distills your values, aesthetic and positioning into a cohesive visual world. Typography choices, colours, mood board references; every element is selected with intention - designed to resonate deeply and endure meaningfully.
My current offering comprises of three package options:
THE ESSENTIALS
A refined starting point for emerging brands. This package includes a primary logo, secondary mark, typographic styling, colour palette and brand guide - everything you need to present yourself with confidence and coherence.
COMPREHENSIVE IDENTITY
For brands ready to expand. In addition to the Essentials, this package includes art direction, brand imagery recommendations, branded collateral (e.g. business cards, social templates) and extended logo variations - a complete system that aligns aesthetics with strategy.
PREMIUM PACKAGE
An immersive, collaborative experience. The Premium package includes everything in the Comprehensive Identity, plus custom art direction, a full suite of collateral tailored to your brand’s touch-points and a bespoke creative strategy document. Ideal for businesses seeking a fully developed, elevated identity with enduring depth.
Design for the things your audience actually sees. Lookbooks, packaging, menus, postcards, social media templates - whatever you're putting out into the world, I'll make sure it looks intentional.
This service is designed for brands that already have a visual identity they love - but need help translating it across real-world applications with consistency, refinement and clarity.
Offered as a stand-alone option, this service supports businesses in executing design assets that communicate their message with intention. Whether you're launching a campaign, refining your social presence, or creating bespoke materials for print or digital use, this service ensures every expression of your brand feels coherent, elevated and aligned.
Common deliverables include:
- Social media templates
- Printed collateral (flyers, postcards, brochures)
- Packaging design
- Menus and price lists
- Event or campaign materials
- Presentations or pitch decks
- Newsletters or email graphics
- Website graphics and content blocks
etc.
I take your existing identity and apply it with precision and sensitivity - so your brand doesn't just look polished, but continues to feel considered at every touchpoint.
Good taste, on tap. For brand shoots, marketing campaigns, or just figuring out what your visual language even is. I offer eyes, input and structure. Aesthetic clarity, start to finish.
Creative direction is an integral thread that runs through all of Studio et Flora's work - but it's also offered as a consulting service for brands seeking clarity, cohesion and conceptual depth at a pivotal moment.
This offering is flexible by nature. It might take the form of a one-on-one session to refine the visual language or aesthetic you're aiming for - a focused dialogue to uncover what feels right, and why. Or, it could be a more hands-on collaboration: art directing a brand shoot, developing the look and feel for a campaign, or translating an abstract idea into a compelling visual narrative.
Whether you need a discerning eye, a fresh perspective, or a creative partner to shape the intangible into the tangible, this service is designed to bring precision and poetry to your vision.
Paper matters. In a digital world, the weight, texture, and presence of something printed holds a different kind of power - one that feels intimate, deliberate and lasting.
Whether it's a wedding suite, a thank you note, a hand-bound program or something entirely unexpected, I design printed pieces that carry both aesthetic clarity and emotional weight. Each project is approached with a strong editorial sensibility and a deep appreciation for detail, from typography and layout to paper stock, finishes and production.
This service is ideal for clients looking to create stationery that is not only functional, but artful - designed to be held, noticed and kept. I collaborate with individuals, brands and event planners to bring ideas to life through thoughtful print design, tailored to the tone and setting of each occasion.
FOR THE HOSTS THAT UNDERSTAND aesthetics matter, EVEN ON A TUESDAY.
GET IN TOUCH
Thoughtful design begins with thoughtful connection. Whether you're launching a brand, planning a celebration, or simply exploring an idea - I'd love to hear from you. Share a few details in the form, and I'll be in touch soon.